
Key Reasons Families Choose to Incorporate a Trust into Their Financial Plan



GenCrest celebrates a year of growth and gratitude.
Ashley Madden leads a comprehensive roundtable discussion on personal financial planning for entrepreneurs, focusing on exit strategies and maximizing success post-business sale through the “three-legged stool” approach. She presents data on business owner demographics and exit planning trends, emphasizing the importance of pre-transition value enhancement and having a formal exit team while noting that many owners regret selling their companies. The session covers various aspects of business transitions, including financial planning, retirement strategies, and the use of tools like Quist’s Spotlight and eMoney software for comprehensive financial planning and exit preparation.
One Big Beautiful Bill – what does it really mean for your wealth and your tax planning?
Ashley Madden and Nora Fitzgerald break it all down in plain language — what’s changing, what’s staying, and where strategic planning can make all the difference.
As we approach the close of another year, many families begin asking the same questions: “How much should I give?” and “Where should those gifts go—to family, church, or charity?” These are meaningful questions that go far beyond tax efficiency. They touch the heart of what legacy truly means—passing on not just wealth, but wisdom and values.
1. The Strategic Side of Generosity
From a financial standpoint, year-end gifting offers a unique opportunity to align your generosity with smart planning. The 2025 gift tax exclusion allows individuals to give up to $19,000 per recipient (or $38,000 per couple) without tapping into lifetime exemption amounts. For families looking to reduce future estate tax exposure, this can be a simple yet powerful tool—especially when gifts are made consistently over time.
For larger gifts, the lifetime estate and gift tax exemption currently passed into law at $13.99 million per individual (double that for married couples).
2. Family Gifting: More Than a Financial Transaction
When gifting to family, remember that you’re not just transferring assets—you’re transferring trust and responsibility. Consider pairing financial gifts with educational conversations or experiences that help the next generation understand stewardship, investment principles, and philanthropy. For example:
• Contribute to a grandchild’s 529 education plan.
• Gift shares of a family investment portfolio and involve them in review discussions.
• Use a donor-advised fund (DAF) to let children help choose charitable beneficiaries.
These acts reinforce values that last far longer than the dollars themselves.
3. Giving Back: Faith, Philanthropy, and Community
Many clients also feel a deep desire to give back—to their church, alma mater, or community causes. Charitable giving remains a cornerstone of legacy planning, not only for its impact but also for its tax efficiency. Strategies to consider:
• Appreciated stock gifts can help you avoid capital gains tax while supporting organizations you care about.
• Qualified charitable distributions (QCDs) from an IRA (for those 70½ and older) can satisfy required minimum distributions while reducing taxable income.
• Donor-advised funds provide flexibility—fund your account this year, take the deduction now, and decide on recipients later.
For those whose faith guides their giving, this is also a time to reflect on stewardship. Giving to your church or faith-based organization not only strengthens your community but aligns your wealth with your values—an essential part of any legacy plan.
4. The “How Much Should I Give?” Question
There’s no single formula for generosity. The best approach balances intent, capacity, and timing. Ask yourself:
• What do I want my wealth to accomplish—for my family, my community, and my beliefs?
• How can I give meaningfully today without compromising long-term financial security?
• Do my giving strategies align with my estate plan, trust structures, and tax position?
Working with your advisory team—financial, legal, and tax—ensures that your generosity is both heartfelt and strategic.
5. The Legacy Beyond the Ledger
Ultimately, legacy planning isn’t about numbers on a balance sheet—it’s about values, stories, and impact. Whether you’re funding scholarships, supporting ministries, or empowering the next generation, your giving reflects who you are and what you believe in.
As you review your year-end strategy, take time to pause and reflect. This season is about gratitude—an opportunity to give generously, plan wisely, and build a legacy that outlives you.
Legacy planning for ultra-affluent individuals is no longer just about wills and distributing assets. The world has shifted. Tax laws, family dynamics, global exposures, digital assets, and social values all play critical roles. If you want your legacy to endure—and be aligned with who you truly are – here are five essential steps to do it right in today’s environment.
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1. Clarify Values, Vision & Goals (Beyond Dollars)
Why it matters now:
Key actions:
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2. Build a Sophisticated, Flexible Estate & Trust Architecture
Why it matters now:
Key actions:
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3. Tax-Efficient Wealth Transfer & Gifting Strategies
Why it matters now:
Key actions:
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4. Embrace Technology & Global Risk Management
Why it matters now:
Key actions:
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5. Governance, Education, & Succession: Preparing the Next Generation
Why it matters now:
Key actions:
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Final Thoughts
Legacy planning in today’s climate is as much about control, flexibility, values, and relationships as it is about minimizing taxes or distributing assets. For families with substantial wealth, the cost of inaction or delay is high—not just financially, but
emotionally and reputationally.
If you put these five steps at the center of your planning, you’ll be much better positioned to leave a legacy that endures, that reflects who you are, and that serves your family, community, and chosen causes well into the future.
At the Fed meeting in Jackson Hole on August 22nd, Jerome Powell’s dovish leaning remarks signaled that the balance of economic risk “may warrant” a policy stance adjustment. After these remarks, the markets soared and immediately raised the odds on a 25 basis point cut in federal funds on September 17th. Markets are currently pricing in an 85% probability of a September rate cut and 54 bp of easing this year.
There is still plenty of scrutiny surrounding this dovish tilt amid lingering tariff-driven inflation concerns, labor market softening, rate-cut uncertainty and political pressure. The potential tailwinds for the market driven by the Fed easing expectations are countered somewhat by the overhang at the index level, given the growth this year has been concentrated in a few names.
AI is still the biggest thematic tailwind for market sentiment, though more recent focus has been on the capex bubble, competition and monetization concerns. Trade has moved somewhat to the back burner over the last month or so after a flurry of deal announcements, but tariff headline risk is not going away. There has also been discussion about how retailers are expecting to start seeing more cost pressure from tariffs and how much of higher prices companies are going to pass on to the consumer.
Amid all this uncertainty, we continue to remain cautious especially considering the high valuations of the current markets and the fact that September is historically the worst month for the markets on an annual basis. As always, please feel free to contact any of our team if you have any questions.
This material is provided for informational purposes only and is not intended to be investment advice or a recommendation to take any action. The forecasts or forward-looking statements are based on assumptions, may not materialize, and are subject to revision without notice.
Source: Fact Set
Nothing particularly incremental from a narrative perspective in the wake of the more dovish leaning remarks from Fed Chair Powell on Friday. However, still plenty of scrutiny surrounding this dovish tilt amid lingering tariff-driven inflation concerns, labor market softening, rate-cut timing uncertainty and political pressure. Market currently pricing in a ~85% probability of a September rate cut and 54 bp of easing this year. Rotations driven by Fed easing expectations a positive from a breadth perspective though also a potential overhang at the index level given concentration dynamics. Ahead of Nvidia earnings this week, AI still the biggest thematic tailwind for market sentiment, though more recent focus has been on capex bubble, competition and monetization concerns. While trade has moved somewhat to the back burner over the last month or so following a flurry of “deal” announcements, tariff headline risk not going away with Trump disclosing investigation into furniture (which came roughly a week after a 400+ product/$210B+ expansion of steel and aluminum tariffs). Also further discussion about how retailers expected to start seeing more cost pressure from tariffs and pass along higher prices to consumers. Positive corporate guidance and earnings revision trends, elevated buybacks, seasonal headwinds, elevated tech positioning, hawkish BoJ, China policy support, China stock market breakout, big M&A, private equity fundraising slowdown and biggest decline in government employment since WWII among some of the topics recently discussed by the Street and/or in the financial press.